01What Does It Mean to Rank in Google AI Overviews?

To rank in Google AI overviews means getting your website quoted inside the AI-generated answer box that appears at the top of Google search results. Instead of showing just normal links, Google now writes a short answer with a few sources underneath. If your page is one of those sources, you win.

You don't need to be on page one, have a huge website, or wait years. In fact, a study of 863,000 searches and 4 million AI links found that only 38% of quoted pages were on page one. That means more than half of the pages Google's AI quotes are from lower pages or small sites.

The door is open for you.

This episode shows you a free method to get quoted. You answer small questions clearly, add simple code, and publish your page. Google's AI does the rest.

02The Fan-Out Method: How Google's AI Chooses Answers

Google's AI does not just answer your one search. It takes your question and splits it into many smaller questions. This is called fan out.

For example, if someone searches 'best AI automation community,' Google might also ask: What is an AI automation community? What do you get inside one? Is it worth it for a small business?

Who is it for?

Each small question is a door. You can be the answer behind any one of those doors. Instead of fighting to rank for one big keyword, you provide the clearest answer to each tiny piece.

That tiny piece can be you.

So your job is to answer the small questions clearly, tag it so the AI can read it, and put it live. That's the whole strategy.

03Main Features of the Hermes AI Agent for SEO

In this episode, Julian Goldie shows a tool called Hermes, which lives inside his agent OS. It's an agent operating system where AI agents do work for you. Hermes is the SEO agent that does the steps while you watch.

  • It writes short, clear definitions for your topic.
  • It rewrites answers to sound human, not robotic.
  • It lists every related question a searcher might type.
  • It writes short answers under each question.
  • It finds questions your competitors forgot to answer.
  • It generates FAQ schema code for you.

You just type plain English prompts, and Hermes handles the hard parts.

04Step-by-Step: How to Set Up Your Page for AI Overviews

  1. Open Hermes inside your agent OS and type a clear definition of your topic. For example: 'The AI Profit Boardroom is a community where business owners learn to use AI automation to...'
  2. Ask Hermes to keep the main answer around 100 words. Make it clear and easy.
  3. Tell Hermes to make it sound like a real person, not a robot. So it reads warm and simple.
  4. Ask Hermes to list every related question a business owner would type around your topic.
  5. Instruct Hermes to write a short clear answer under each question.
  6. Ask Hermes to find questions competitors forgot to answer. Gaps are gold.
  7. Tell Hermes to write the FAQ schema code for these questions and answers.
  8. Copy the code and paste it on your page.
  9. Push the page live and check Google's tools for when your pages appear in AI answers.

Once you have a winner, tell Hermes to make 10 more pages like it. Copy your own success.

05How to Use Hermes to Write AI-Overview-Friendly Content

Using Hermes is simple. You type a prompt like 'Start with a clear definition.' Hermes writes it clean, short, and answer-first. For example: 'The AI Profit Boardroom is a community where business owners learn to use AI automation to...' Done.

Then you add, 'Now make it sound like a real person.' Hermes rewrites it warm and simple, like explaining to a friend over coffee. Same facts, easier to read.

Next, you ask for the fan-out questions. You might type: 'List every related question a business owner would type around AI automation communities, then write a short clear answer under each one.' Hermes gives you a whole list with headings and tight answers.

Then you ask for gaps: 'Find the questions my competitors forgot to answer.' If nobody else answered 'Is the AI Profit Boardroom good for total beginners?' and you do, Google's AI quotes you for that one.

06Results and Comparisons: What the Study Shows

The episode shares a large study that analyzed 863,000 searches and 4 million AI links. Only 38% of quoted pages were on page one. That means 62% of pages Google's AI quotes are not on page one.

That's huge for small sites.

Another big result: YouTube is the most quoted source in AI overviews. It grew 34% in six months. So if you already make videos, they can become citation magnets.

Julian also shows a new Google report that lets you see how often your pages appear in AI answers. You can watch your own pages climb into the AI boxes. No more guessing.

07Tips, Limits, and Mistakes to Avoid

Avoid rambling answers. If your answer goes on for 600 words, Google's AI gives up. Keep the main answer around 100 words.

Clear and simple wins.

Don't write like a robot. Google's AI likes clear human answers. Use natural language.

Don't skip the fan-out questions. Most people quit at step three. That's where you win.

Don't be scared of schema. It's just a bit of code that tells Google 'this is a question and this is the answer.' You can have Hermes write it for you.

Don't ignore gaps. The questions competitors forgot are empty seats at the table. Take them.

08Who This Is For and Why It Matters Now

This method is for anyone with a website, a small business, or a content creator. You don't need a big site or years of work. You can start today.

Why it matters: SEO just changed. The old way was fighting to page one and waiting months. The new way is answering small questions clearly, tagging it, and putting it live.

Google's AI pulls you to the top for free.

Julian uses this exact system for his own community, the AI Profit Boardroom. He runs it all from one place: agent OS. If you want his exact setup, he offers it inside the AI Profit Boardroom with the full agent OS zip file, 100+ prompts, a 30-day roadmap, SOPs, and weekly coaching calls.