011. What Mercury 3 Is and How It Works

Mercury 3 is a new AI model from Inception Labs that writes text at speeds over 1,000 words per second. That means almost every second, the model can produce a thousand full words—not single letters, but whole words.

Most AI tools write one word at a time, waiting for each previous word before moving to the next. Mercury 3 works differently. Think of it like painting a wall: instead of painting one brick at a time, it covers the whole wall in a rough layer first.

Then it goes back and sharpens every part of that wall at the same time. This parallel process is what makes it so fast.

Inception says Mercury 3 scored higher on many tests compared to their older models and against other big AI names. But as Julian Goldie points out, you should test it yourself on your own tasks before building anything real around it.

022. Main Features of Mercury 3

Mercury 3 has a few standout features that set it apart from other AI models:

  • Speed: Writes over 1,000 words per second, up from about 100 words per second just a year ago.
  • Parallel processing: Unlike slower models that generate one word at a time, Mercury 3 generates multiple parts of text simultaneously.
  • Improved test scores: Inception reports higher performance on benchmarks compared to earlier Mercury models and some leading competitors.
  • Real-world usability: Faster response times let you use the tool more often without waiting for answers.

These features mean you can get instant replies, first drafts, and research results without losing your train of thought.

033. How to Get Started With Mercury 3

To start using Mercury 3, follow these steps:

  1. Go to Inception Labs' platform: Visit their website where Mercury 3 is available. You may need to sign up for access or an API key.
  2. Set up your account: Create a user account and log in. Check if there is a free tier or a trial to test the model.
  3. Choose your interface: You can use the web interface for direct prompts or connect through the API for automated workflows.
  4. Write your first prompt: Start with a simple task, like asking a question or requesting a short reply. Keep your prompt clear and direct.
  5. Review the output: Check if the result meets your needs. Adjust the prompt if needed to get better results.
  6. Integrate into daily tasks: Use Mercury 3 for answering customer messages, summarizing articles, drafting content, or replying to comments.

Remember to test it on your own data before relying on it for important work.

044. How to Use Mercury 3: Four Practical Examples

This episode shows four ways to use Mercury 3 in a real business context, all centered on growing the AI Profit Boardroom community. Here they are:

  • Answering member questions: Prompt the model to write a short, honest reply to someone asking what they get inside the AI Profit Boardroom. Mention weekly coaching calls, daily tutorials, and the 30-day roadmap. Keep it under 60 words and sound like a real person. The result is a friendly reply that answers directly and ends with a simple next step.
  • Summarizing AI news: Take a long AI news update and ask Mercury 3 to turn it into something a busy owner can read in under a minute. Add one line on how it applies to AI Profit Boardroom members. The output is five short points anyone can skim on their phone, plus a tie-back to the community.
  • Drafting social posts: Ask for three short social posts promoting the AI Profit Boardroom without hype words. Each post should lead with a different benefit: coaching calls, roadmaps, or the local member map. Keep each under 40 words. The result is ready-to-post content that needs almost no editing.
  • Finding new members: Given a comment from someone asking how to save time with AI, prompt Mercury 3 to write a short helpful reply that answers their question first, then gently mentions the AI Profit Boardroom. Keep it under 50 words. The result feels genuine and solves their problem before introducing the community.

These examples show how speed makes practical tasks easier to actually do.

055. Results and Comparisons From the Episode

In this episode, Julian Goldie highlights key results and comparisons for Mercury 3:

  • Speed benchmark: Mercury 3 writes over 1,000 words per second, which is about 10 times faster than what was considered fast just a year ago.
  • Test scores: Inception reports that Mercury 3 scored higher than their older models and against some big names in AI, though these are the company's own numbers.
  • Real-world impact: When something takes 30 seconds instead of 3 minutes, you stop skipping tasks. Faster AI changes your habits, making you more willing to use it for small, frequent jobs you used to do by hand.

Julian advises not to take one company's word for it. Test the model yourself on your own tasks to see if the speed and quality meet your needs.

066. Tips, Limits, and Mistakes to Avoid

When using Mercury 3, keep these tips and warnings in mind:

  • Test on your own data: Don't rely solely on Inception's numbers. Always test Mercury 3 on your specific tasks before depending on it for your business.
  • Start simple: Begin with basic prompts like answering questions or short summaries. Build up to more complex workflows once you see it works.
  • Keep prompts clear: Short, direct prompts produce better results. Avoid overloading the model with too many instructions at once.
  • No hype words: If you're drafting content, ask the model to avoid hype words. This keeps the output sounding genuine.
  • Don't wait for perfection: Faster models appear often. The business owners who stay ahead test new tools quickly, use what works, and drop the rest.

The biggest mistake is sticking with slow, manual methods when a fast alternative is available and already proven on your tasks.

077. Who Mercury 3 Is For and Why It Matters

Mercury 3 is for business owners, marketers, and anyone who writes or researches daily. If you reply to customers, draft content, or summarize information, this model can save you significant time.

Why it matters: Speed changes what you're willing to try. When an answer comes back almost instantly, you stop waiting and losing your train of thought. You use the tool more often for tasks you used to avoid because they seemed like too much hassle.

Over time, that builds a habit of working faster and more efficiently.

The window of advantage is open now. Most business owners haven't tried a model like this yet. They're still writing every reply by hand and reading long documents line by line.

Every month, more people catch on, and the edge you have shrinks. Testing Mercury 3 the week it drops can give you a head start.

088. Next Steps After Trying Mercury 3

If you want to go deeper with Mercury 3 and other fast AI tools, consider joining the AI Profit Boardroom. Inside, you get daily tutorials showing exactly how to plug fast AI into replies, content, and research. You also get four live coaching calls every week to ask questions and fix your setup with people who have already tested it.

You'll have access to a prompt library so you never start from a blank page, and a member map to find other business owners near you testing the same tools. For even more, join the free AI Success Lab community. It offers step-by-step guides, over 100 AI use cases, and notes from every episode.

Over 92,000 members share what's working every day. Links are in the description and comments.